太阳能热水器的未来发展之路在哪里?
2023-09-13
一直深耕农村家庭市场的太阳能热水器,虽然近年来一直谋求向城市的进军,但是“屡试屡败”。即便是不少地方政府的政策扶持和推动,但也未能阻止太阳能热水器在经历了过去几年的井喷式发展后,迅速在近两三年内遭遇了“节节败退”。面对这样的就是,济南太阳能配件厂家冷静分析,分析了太阳能厂家的未来发展方向!
Solar water heaters, which have been deeply ploughing the rural household market, have been trying to enter the city in recent years, but they have failed repeatedly. Even with the support and promotion of many local governments'policies, solar water heaters have not been prevented from experiencing rapid "retrogression" in the past two or three years after blowout development in the past few years. Faced with this, Jinan solar accessories manufacturers calm analysis, analysis of the future direction of development of solar manufacturers!
这也就意味着,面向个人和家庭的太阳能热水器商业空间已经是非常有限,必须要探索新的增长动力和增长体系。否则只会陷入“王小二过年,一年不如一年”的尴尬局面之中。
This means that the commercial space of solar water heaters for individuals and families is already very limited, and new growth power and growth system must be explored. Otherwise, it will only fall into the embarrassing situation of "Wang Xiaoer's Spring Festival, a year is worse than a year".
虽然未来太阳能热水器肯定不会在市场上消失,但也绝对不可能在市场上全面取代燃气、电,以及空气能热水器等竞争对手。至少在未来三五年间,太阳能热水器市场将会回归平静下的稳步发展,但肯定不会出现2009年到2013年这五年间的“井喷式”增长。
Although solar water heaters will certainly not disappear in the market in the future, it is absolutely impossible to completely replace competitors such as gas, electricity and air water heaters in the market. At least in the next three or five years, the solar water heater market will return to a steady and quiet development, but certainly there will be no "blowout" growth in the five years from 2009 to 2013.
对于众多的农村太阳能热水器经销商来说,非常困难和痛苦的应该是这3-5年左右,在市场已经被全面透支的背景下,还要保持自身经营的可持续。所以,想要单靠太阳能热水器这一款产品,谋求农村经销商的“做大做强”已经是不可能的事情。
For many distributors of rural solar water heaters, it is very difficult and painful to maintain the sustainability of their own operation in the background that the market has been overdrawn. Therefore, it is impossible to rely solely on solar water heater as a product to seek "bigger and stronger" for rural distributors.
短期来说太阳能热水器市场的规模化扩张,可能性比较小。否则包括皇明、太阳雨、桑乐这一类的领军企业也不会进行多元化扩张和布局,为企业的经营规模,以及经销商的持续盈利探路。
In the short term, the possibility of large-scale expansion of the solar water heater market is relatively small. Otherwise, leading enterprises such as Huangming, Sun Rain and Sangle will not diversify their expansion and layout, and explore the way for the business scale of enterprises and the sustainable profits of distributors.
同样对于太阳能热水器来说,要想完成从农村到城市的逆袭,在现有的产品基础上已经无法满足这一需求,必须要探索全新的产品解决方案。在利用清洁能源太阳能的基础上,还要解决产品安装,以及维修服务等问题。
Similarly, for solar water heaters, in order to complete the backlash from rural to urban areas, the existing products can not meet this demand, we must explore new product solutions. On the basis of utilizing clean energy and solar energy, the problems of product installation and maintenance service should also be solved.
所以对于农村市场上众多的太阳能热水器经销商来说,进行经营品类的多元化布局已是“势在必行”。那么,结合太阳能热水器重安装、重服务的特性,可以向卫浴、厨房等领域的相关产品布局。
Therefore, for many solar water heater distributors in the rural market, it is imperative to carry out diversified distribution of business categories. Then, combined with the characteristics of re-installation and re-service of solar water heater, we can lay out relevant products in the fields of bathroom, kitchen and so on.
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This article is written by Jinan Solar Accessories Manufacturer. For more products and more detailed and exciting content, please pay attention to our official website: http://www.jnyppj.com patronage is our great support.